Rolls-Royce. Motor Cars
Strive for perfection in everything you do. Take the best that exists and make it better. When it does not exist, design it. Sir Henry Royce and Charles Rolls, the founders of Rolls-Royce, settled for nothing but perfection. The above quotation from Henry Royce still guides the brand to this day. And the Rolls-Royce Motor Cars publication is adorned with the first sentence of this guiding principle in large silver letters. The publication will bring together the brand's unique history, which spans more than a century, and modern day developments. It will draw attention to the Spirit of Ecstasy. The 100th anniversary of the legendary figure, which graces the bonnet of every single Rolls-Royce ever made, served as the occasion for renowned British celebrity photographer Rankin to produce an enthralling 100-piece photo series. The images constitute artistic and often highly personal interpretations of the brand's iconic emblem.
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