It's Not How Good You Are, It's How Good You Want To Be

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It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world - a pocket bible for the talented and timid to help make the unthinkable and the impossible possible. Advertising guru Paul Arden offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes and creativity, all endeavours that can be applied to aspects of modern life. This book provides an insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom, packed into easy-to-digest, bite-sized spreads.
Артикул
1390657
Издательство
Тип обложки
мягкая обложка
Автор
Штрих код
9780714843377
Год
Страниц
128
Язык
английский
Размеры
178x120x13 мм
Вес
140 гр.
Импортер
ООО «Абрис-Бел». 220112, РБ, г. Минск, ул. Cырокомли 7-167
Изготовитель
Phaidon Press Limited. UK, Regent's Wharf All Saints Street London N1 9PA.
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