The Handbook of Managing and Marketing Tourism Experiences

Name: The Handbook of Managing and Marketing Tourism Experiences
Brand: Emerald
SKU: 3057715
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The planning, design, management and marketing of experiences for tourism markets is a major challenge for tourism destinations and providers in a globalized and highly competitive market. This book bridges the gap in contemporary literature by carefully examining the management and marketing of tourism experiences.

Артикул

3057715

Издательство

Emerald

Тип обложки

твердый переплет

Штрих код

9781786352903

Год

2016

Страниц

584